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1.The Pipeline (Communication)        training and qualifications attached). So, we need

           We fully understand how hard it is to find excellent   to challenge the sector to change that dynamic and
           quality people who can be considered for roles   invest in making it as painless as possible.
           within the flooring sector. That has a number of
           different facets; people simply do not consider   3.Expand localised training provision
           flooring as a credible career. They may think about   Since 2022, there has been a suitable shift in


           being a plumber, firefighter or bus driver, but few, if   additional training providers offering flooring
           asked, would likely offer flooring as a career choice.   apprenticeships that include CFA’s own training arm
           Unless, of course, a parent, relative or friend of the   FITA, Gower College in Swansea and Derwentside
           family happen to be involved.         College in County Durham. But speaking to
                                                 employers this still remains a key factor in the
           So, what can industry do about that? CFA has
           worked on, and continue to contribute, towards   decision to employ an apprentice, suitable localised
           several solutions:                    provision across the UK.
                                                 We are offering the CFA (and our experience through
           •  The STEM Ambassadors scheme see page 40.
            CFA and its members have and continue   FITA) as a touch point for any college or commercial
            to, support this directly with several new   provider considering offering apprenticeship delivery
            Ambassadors now speaking to future workers   and will support with practical advice, signposting
            about the opportunities flooring presents and   and contacts that can help.
            encouraging as many as possible to consider   We continue to communicate with the industry
            flooring as a career. But we need more people to   to highlight which areas of the UK should be
            sign up and visit schools/colleges and spread the   developed and can offer a potential provider a
            word about our fantastic sector.     wealth of support including employer signposting,
           •  CFA have engaged in additional projects to   manufacturer support, pre-written delivery
            signpost the opportunities within construction   programmes and much more.
            to the next generation. This includes fantastic   If a flooring contractor member or a college gets in
            initiatives such as Open Doors Construction see   touch, we will support and help to find other local

            page 42 and National Apprenticeship Week. Clear   businesses that will make it viable for a college or
            chances to allow those making decisions on their   commercial provider to develop provision.
            future to see our trade and get hands on.  We will also link them to manufacturers who may
           •  CFA have also supported with advice and content   sponsor and offer help with materials and other
            to support and populate websites such as Go   resources.
            Construct see page 42 ( where information about

            careers in flooring and floor laying can be found   4.Identify new sector/financial support

            for those looking for a career in construction and   CFA have a very good understanding of financial
            more specifically flooring. Part of our job is also to   support available to our sector most recently

            ensure that all the above are synchronised and link   working with the Skills England and the Department
            each and every step until a “Future Fitter” finds an   for Education (DfE) to increase funding for

            employer and begins training.        providers. But we continue to seek new avenues
                                                 and funding to help support the training and
           2.Increase demand from employers      development of skills and labour including direct

           There are great stories in our sector of companies   financial support to employers.
           that invest heavily in training their workforce, that   Many of the courses offered by CFA manufacturer
           take on new employees and maintain the pool of   members are free of charge see pages 72-78, and all
           labour that is available.             CFA members receive a discount of 15% off all training
           There is no answer to the concern that once   delivered by FITA see pages 62 - 70. ALL apprentices
           someone is trained, they may move on to a   are eligible for newly increased government funding
           competitor or even become a competitor, but the   to cover the cost of their college course and CITB-
           fact is that there simply aren’t enough new entrant   registered companies can obtain additional grant
           positions for floor laying roles (with structured   funding and enhancements see pages 80-87.
                                                                  raining Guide
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           Visit: www.cfa.org.uk  Tel: 0115 941 1126  CFA Contract Flooring Industry Training Guide 2026  39
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